Metaplanet Inc. (Tokyo: 3350), a fast-growing company following a Bitcoin (BTC) treasury strategy, has strengthened its balance sheet by purchasing more Bitcoin during the recent market correction. The mid-cap company, valued at around ¥175 billion, has added 150 more BTC to its holdings.

Here’s a little deep dive.

Metaplanet’s Bitcoin Growth Strategy

CEO Simon Gerovich revealed that the company spent approximately $12.5 million to acquire these Bitcoins at an average price of $83,508. This brings Metaplanet’s total Bitcoin holdings to 3,200, with a strong year-to-date BTC yield of 60.8%.

As previously reported by Coinpedia, Metaplanet plans to reach 10,000 BTC by the end of 2025 and double that amount by late 2026. The company is financing its Bitcoin purchases through debt, equity issuance, and operational income.

Rising Investor Interest and Strategic Backing

Metaplanet’s Bitcoin-focused approach has attracted over 50,000 shareholders and gained strong support from Strategy (formerly MicroStrategy). Earlier today, the company announced the issuance of ¥2 billion in zero-percent bonds to fund more Bitcoin purchases.

Institutional Demands Grows

Bitcoin’s price continues to benefit from increasing demand by institutional investors and nation-states looking to manage their treasuries. According to bitcointreasuries.net, approximately 170 entities now hold over 3.1 million BTC.

Market Impact

With Bitcoin’s supply shrinking due to halvings and demand steadily increasing, its long-term price trend remains bullish. Additionally, Bitcoin’s price movement is now closely following gold, which recently hit a new all-time high and entered a price discovery phase.

As institutions load up on Bitcoin and the supply keeps shrinking, the stage is set for some serious price action ahead.